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Johnny Moke was a label and shop at 396 King's Road, Chelsea which was started by Johnny Moke (John Joseph Rowley, 1945-2009). Moke had begun his career in fashion with Mick Oram selling antique clothes from the Granny Takes A Trip store on the King's Road in 1967. In the 1970s he began designing shoes and clothes, trading from different locations in Chelsea and Kensington Market before opening his eponymous shop in 1984 to sell his shoe designs. The store closed in 2002.
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'Obituary of Johnny Moke Style guru in Swinging London who shod Cher and clad a Beatle in a checked bomber jacket', The Daily Telegraph, 16 May 2009, p. 33.